Modernizing PTC's license management dashboard to decrease support costs

Modernizing PTC's license management dashboard to decrease support costs

Overview

During my time at Deloitte, I worked as a UI/UX designer to modernize our client PTC's license management portal. Redesigning of the dashboard was a part of that project.

During my time at Deloitte, I worked as a UI/UX designer to modernize our client PTC's license management portal. Redesigning of the dashboard was a part of that project.

Industry / Project type

Enterprise, Desktop Web

Team

1 designer, 1 PM, 2 engineers

My Role

User research, UX/UI design

Impact

46% Increase in task completion rates

61% decrease in support tickets raised

Tools

About the client

PTC Inc. is an American computer software and services company

PTC Inc. is an American computer software and services company

Founded in 1985 and headquartered in Boston, PTC provides industry leading software that's used to build and maintain complex machines used in everything from planes to medical devices to wind turbines.

PTC Inc. is an American computer software and services company

PTC Inc. is an American computer software and services company

PTC Inc. was pioneer in parametric, associative feature-based, solid computer-aided design (CAD) modeling software.

PTC Inc. is an American computer software and services company

PTC Inc. is an American computer software and services company

PTC has created and acquired several industry leading software products over the decades such as Creo, ThingWorx, Vuforia, Windchill, Mathcad etc.

About the License Management portal

PTC' license management (LM) portal was used by their 25k+ global customers to manage the on-prem software products they owned

PTC' license management (LM) portal was used by their 25k+ global customers to manage the on-prem software products they owned

Founded in 1985 and headquartered in Boston, PTC provides industry leading software that's used to build and maintain complex machines used in everything from planes to medical devices to wind turbines.

KEY TASKS PERFORMED ON THE LM PORTAL

Adding licensing host (computer)

Adding licensing host (computer)

Assigning licenses to the host

Assigning licenses to the host

Moving license from one host to another

Moving license from one host to another

Retrieve a license file

Retrieve a license file

Remove license from a host

Remove license from a host

Downloading license report

Downloading license report

The business challenge

PTC approached Deloitte to solve their business challenges by modernizing the LM portal

PTC approached Deloitte to solve their business challenges by modernizing the LM portal

From high cost of operations and support to poor customer satisfaction, the license management portal posed several business challenges due to which PTC approached Deloitte for undertaking a redesign effort.

Identifying the user challenges

Investigating the Voice of the Customer data, and conducting a UX audit of the existing dashboard helped me understand the state of the legacy platform and its user challenges

Sorry!

Thank youuuu!

The mobile version of this page is still under construction, please view it on your desktop!

UI design

Based on the preliminary research I designed a first version of the dashboard

Usability Testing

Moderated were conducted to evaluate the design

We conducted moderated tests with 6 participants where they were instructed to follow the think out loud protocol. We also utilized Lyssna/Usability Hub to conduct unmoderated tests with larger audience. Our objective was to evaluate intuitiveness of the navigation, clarity with verbiage and task completion rates.

"Why can't you just show me what I purchased yesterday?"

"Sorry I don't use this very often, so I'm not sure where to begin.."

Final Prototype